#SeeTheSigns

#SeeTheSigns is an awareness campaign created to improve education and visibility surrounding the menopause and its symptoms. The project responds to the lack of widespread understanding and medical education around menopause, which often leaves women feeling overlooked, misunderstood, and unsupported during a significant stage of life.

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The campaign highlights how easily menopausal symptoms can go unnoticed, encouraging greater awareness and open conversation around women’s health. Rather than presenting menopause as something negative or fearful, the visual direction reframes it as a natural life transition, using approachable and empowering messaging to reduce stigma and promote understanding.

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Developed in collaboration with Always, the campaign extends the brand’s focus beyond menstrual care to support women throughout different stages of their lives. The project spans a range of digital and physical campaign applications, creating a cohesive and accessible awareness initiative designed to inform, support, and empower audiences.

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Deliverables:

• Campaign Identity

• Awareness Campaign

• Poster Design

• Social Media Design

• Motion Graphics

• Branding

• Art Direction

• Digital Campaign